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ALVIN AILEY AMERICAN DANCE THEATRE'S
Official Program

In December, the curtain will rise on the 50th annual National Tour of the ALVIN AILEY American Dance Theater. It will proudly commence, as scheduled, with a month long engagement at the New York City Center.

Founded in 1958, the company made its debut at the 92nd Street YM-YWHA in New York City. Since its inception, ALVIN AILEY American Dance Theater has attained an unparalleled international stature. The Company has performed for over 20,000,000 people in 48 states and 70 countries on 6 continents. As Alvin Ailey envisioned, they are one of America's brightest jewels of modern dance preserving the uniqueness of black cultural expression.

The 2008/ 2009 Tour is especially ambitious, encompassing 29 cities in 16 states. Commencing with an extraordinary sell out month in New York, the Company will perform throughout the US, inspiring audiences with their uniquely enduring artistry and vision.

The Official Program/ Magazine of the A L V I N A I L E Y American Dance Theatre is distributed at all performances and audience members take them home as souvenirs of the occasion. The end result is 500,000 targeted impressions on an extremely educated, affluent and culturally diverse demographic. This high quality publication in coffee table magazine format is full of dazzling photographs and bios of the dancers. The Magazine will accompany the Tour in their travels across America. We hope you will join us for this journey, as one of New York's foremost cultural icons do their part to bring together the people of a great nation in the true spirit of harmony and renewal.

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Circulation Where to find us

50,000 Copies Printed & Distributed Annually

50th Annual United States Tour Dates (2008/2009)
DATETHEATRECITY
Dec 3-Jan 4
Feb 3-8
Feb 10
Feb 12-Feb 15
Feb 19-22
Feb 24-25
Feb 27
Feb 28-Mar 1
Mar 3-8
Feb 27-March 2
March 4-9
March 10-11
March 13
March 14-15
March 18-22
March 24-25
March 27-29
April 1-5
April 14
April 16-19
April 21-22
April 24-25
April 28-May 3
May 8-10
May 12
May 13
May 15-17
May 19-20
May 22-24
City Center
Kennedy Center Opera House
Western Michigan University
Michigan Opera Theater
The Fox Theater
Bass Hall
Centennial Hall
Mesa Arts Center
Zellerbach Hall
Fox Theatre
Zellerbach Hall / UC-Berkeley
The Arlington Theater
McCallum Theater
CA Center for the Arts
LA Music Center Dorothy Chandler Pavillion
Bass Concert Hall
Jones Hall
Auditorium Theater
Philharmonic Center for the Arts
Jackie Gleason Theater
Memorial Hall
Tilles Center
Citi Wang Centre
New Jersey Performing Arts Center
Albany Palace
Concert Hall - University of Massachusetts
Playhouse Square
Kentucky Center for the Arts
Gaillard Auditorium
New York, NY
Washington DC
Kalamazoo, MI
Detroit, MI
Atlanta, GA
Fort Worth, TX
Tuscon, AZ
Mesa, AZ
Berkley, CA
Atlanta, GA
Berkeley, CA
Santa Barbara, CA
Palm Desert, CA
Escondido, CA
Los Angeles, CA
Austin, TX
Houston, TX
Chicago, IL
Naples, FL
Miami, FL
Chapel Hill, NC
Greenvale, NY
Boston, MA
Newark, NJ
Albany, NY
Amherst, MA
Cleveland, OH
Louisville, KY
Charleston, SC
Demographics Everything you need to know about our readership GENDER

Male . . . . . . . . . . . . . . . . . . . . . . . . . . 33%
Female . . . . . . . . . . . . . . . . . . . . . . . . 67%

AGE

under 18. . . . . . . . . . . . . . . . . . . . . . . . 5%
19-29. . . . . . . . . . . . . . . . . . . . . . . . . . 21%
30-39. . . . . . . . . . . . . . . . . . . . . . . . . . 27%
40-49. . . . . . . . . . . . . . . . . . . . . . . . . . 23%
50-59. . . . . . . . . . . . . . . . . . . . . . . . . . 14%
60 plus. . . . . . . . . . . . . . . . . . . . . . . . . 10%

EDUCATION

Attending school. . . . . . . . . . . . . . . . . . 6%
High School Education. . . . . . . . . .. . . . 5%
Attended college. . . . . . . . . . . . . . . . . . 12%
Bachelors Degree. . . . . . . . . . . . . . . . . 31%
Post Graduate. . . . . . . . . . . . . . . . . . . 46%

INCOME

under $50,000. . . . . . . . . . . . . . . . . . . . 28%
$50,001 - $100,000. . . . . . . . . . . . . . . . 36%
$100,001 - $150,000. . . . . . . . . . . . . . . 18%
$150,001 - $250,000. . . . . . . . . . . . . . . 10%
over $250,000. . . . . . . . . . . . . . . . . . . . . 8%

YEARS ATTENDING ALVIN AILEY PERFORMANCES:

1st time. . . . . . . . . . . . . . . . . . . . . . . . . 27%
2nd time. . . . . . . . . . . . . . . . . . . . . . . . . 15%
3rd to 5th. . . . . . . . . . . . . . . . . . . . . . . . 23%
6 plus. . . . . . . . . . . . . . . . . . . ... . . . . . . 35%

(BASED ON A COMPILATION OF AUDIENCE SURVEYS CONDUCTED AT PERFORMANCES NATIONWIDE)

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